Small Business Snapshot: Beauty & Pin-Ups
July 20, 2016
Our Small Business Snapshot series features photos that represent, in just one image, what the small businesses we feature are all about. Kenny Kahn, CEO of Beauty & Pin-Ups and its parent company, Level Beauty Group, explains how this image represents his business.
Beauty & Pin-Ups is a relatively young beauty brand that creates exceptional hair care products, using the finest ingredients to give you your healthiest hair. Our newest product, Valor Superfine Hair Spray, locks your style in place, while allowing your hair to be soft, touchable, and totally brushable.
After overhauling the existing formulas and packaging with a complete renovation, we officially brought the brand to market in 2015. The empowerment and confidence of the classic 1940s pin-up girl is inspiring, and we chose to celebrate her and the strides she made during World War II to encourage those who were fighting. Now partnering with Pin-Ups for Vets, we are proud to work with our country’s military veterans.
The above photo features Pin-Ups for Vets’ founder, Gina Elise. We believe that every woman is a pin-up at heart, someone who’s confident and beautiful, and we want this brand to celebrate that individuality.
For a young brand, we have reached a large audience in a short period of time. With that reception came a significant series of business opportunities (a TV show, partnership with an incredible entertainment group and more events than we ever could attend). Our challenge now is one all good businesses face: to focus and choose wisely on our next steps.
Edited for length and clarity by Sammi Caramela.